Job Summary:
As an SEO Specialist, you will be responsible for developing and implementing effective SEO strategies to optimize our website. Your goal will be to increase our website’s visibility on search engines, drive organic traffic, and improve our search engine rankings.
Key Responsibilities:
– Conduct keyword research to identify target keywords and phrases with high search volume and relevance.
– Optimize website content, including blog posts, landing pages, and product descriptions, for target keywords.
– Develop and implement on-page and off-page SEO strategies.
– Monitor and analyze website performance using SEO tools such as Google Analytics, Google Search Console, and other relevant tools.
– Perform technical SEO audits and implement necessary improvements.
– Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
– Collaborate with the content team to create SEO-friendly content.
– Build and manage backlinks to improve domain authority and search engine rankings.
– Conduct competitor analysis to identify opportunities and gaps in our SEO strategy.
– Provide regular reports on SEO performance and suggest actionable insights.
Requirements:
– Proven experience as an SEO Specialist or similar role.
– In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
– Proficiency in SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc.
– Strong understanding of keyword research, on-page optimization, and link-building strategies.
– Familiarity with content management systems (CMS), especially WordPress.
– Excellent analytical and problem-solving skills.
– Strong written and verbal communication skills.
– Ability to work independently and manage multiple projects simultaneously.
– Attention to detail and a results-driven mindset.
Preferred Qualifications:
– Experience with local SEO and optimizing for local search results.
– Basic knowledge of HTML, CSS, and JavaScript.
– Understanding of website performance metrics and how they impact SEO.
Benefits:
– Flexible working hours.
– Opportunity to work remotely.
– Competitive salary based on experience.
– Professional growth and development opportunities.
How to Apply:
If you are passionate about SEO and want to join a dynamic team, please submit your resume and a cover letter detailing your experience and why you are the ideal candidate for this role below: